Category: Opinion

Living the Dream: Chris Coggan

November 11th, 2018

One of the biggest challenges Therapy faced in the last several years is related to multi-use child-proof packaging. When California released its emergency regulations in mid-2017, the implications of child-proof packaging represented a potential game-ender for small, bootstrapped companies like us. We were already working with a modified version of…

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Be your own marketing machine

November 9th, 2018

As the editor-in-chief of two cannabis business magazines, people often ask me what it takes to get their company featured in our publications. From growers to retailers to equipment manufacturers, I get this question over and over again. The crux of it is that there’s not one standard answer. It…

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Living the Dream: Jodi Haines

November 7th, 2018

She is rich with spice and her trichomes are just right. I head to Metrc, our compliance tracking software, to inform OLCC of our intended harvest. The staff begins to trickle in before the sun has fully risen. It will take the full day and potentially a few hours tomorrow…

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Living the Dream: Danielle Rosellison

November 4th, 2018

On a broader level, my understanding of how government works has been enlightened. Gone are the days of me saying “just fix it” or “all you have to do is …” The issues the cannabis industry faces are incredibly complex, layered with the bureaucracy of our government’s operating procedures. It’s…

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Now is the time to stop and think about extraction, cultivation methods

October 30th, 2018

In the last decade, many U.S. states have legalized either medical or recreational cannabis, and Canada followed through with recreational legalization in October. In anticipation of those events, we have seen a “green rush,” where individuals and companies have been trying to build the largest cultivation, the biggest production or…

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Living the Dream: Helen Cho

October 28th, 2018

But our resources are finite and when our focus shifted to concentrates, attention to our flower decreased, resulting in higher failure rates and large batches of flower headed straight to the lab to be turned into more concentrates. We had lots of concentrates but no top-tier flower — the natural,…

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Living the Dream: Shawn DeNae

October 26th, 2018

I think we are close to the sweet spot in our cannabis business. It has taken four separate build-outs, seven different lighting types, five unique HVAC systems, four soil changes with eight pot size experiments, six nutrient line regimens, three different types of air conditioning units, multiple dehumidification trials, various…

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Living the Dream: Amy Andrle

October 21st, 2018

This industry is maturing, the market is shifting and consumers are becoming increasingly sophisticated. As more states come online, competition is getting fiercer, and the race to the bottom is getting faster and dirtier. Everyone is jockeying to attract the 21- to 30-year-old “standard” cannabis consumer, but analytics show new…

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Donate Green, Vote Blue

October 16th, 2018

Regular readers of Marijuana Venture probably know we tend to lean to the left of the political aisle. Okay, so maybe we do more than lean. From an editorial standpoint, we’ve been supporters of gun control, gay rights, universal health care and drug policy reform since day one of the…

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Living the Dream: Matt LaScala

October 14th, 2018

Give some extra attention to your air-handling equipment (we have recorded temperatures on our roof of 130 degrees), your outside storage and the integrity of packaging and verify solubility of nutrients being put in solution. Heat is generally a good thing when discussing solubility, but keep in mind the increased…

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